StressLess Travel
When taking a trip, users have an abundance of information to manage: flights, lodging, rentals, transportation, activities, restaurants, and more.
Each plan exists in separate apps, notes, docs, emails and users are left switching between them all to manage the information. All of this work creates decision fatigue and stress that can leave users feeling like travel is a full-time job.
I designed a solution that automatically links emails and other travel accounts in one platform allowing users to view all their travel plans in one place, at a glance, so they can move through their trip with confidence. The overall goal was to reduce users' stress around travel planning and management.
My Role
UX/UI Designer, Product Designer, UX Researcher
Research
Mingfang Zhu, Jie Gao, Linan Zhang, Shenglang Jin,
Exploring tourists’ stress and coping strategies in leisure travel,
Tourism Management, Volume 81, 2020,104167, ISSN 0261-5177,
https://doi.org/10.1016/j.tourman.2020.104167. (https://www.sciencedirect.com/science/article/pii/S0261517720300911)
User Interviews
While the secondary research gave me a comprehensive look at different stressors that users can experience.
User Interviews helped define the ways that information management played a role.
Three main needs emerged:
• planning support
• managing plans during a trip
• addressing direct stressors
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Assessment of Similar Apps
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Wanderlog
Description: build, organize, map itineraries, free travel app, designed for vacations and roadtrips.
Issues:
• heavy advertising
• poor localization
• difficult to navigate
• constant recommendations -
TripIt
Description: Travel app that connects to email in order to create trip itineraries